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Kevin Goetz, will appear at Just Fabulous Palm Springs for a special book signing event celebrating the release of his new book, How to Score in Hollywood: Secrets to Success in the Movie Business (Simon and Schuster, 2025).
The event will take place on Saturday, December 13th from 2:00 PM to 4:00 PM at Just Fabulous Palm Springs, located at 515 N. Palm Canyon Drive in Palm Springs, California.
How to Score in Hollywood reveals the essential strategies-from development to release-behind making profitable movies. Drawing on decades of audience research, test screenings, and collaboration with Hollywood's top filmmakers and executives, Goetz explains how studios determine what gets greenlit, how creative decisions shape financial outcomes, and why understanding the audience remains the industry's most powerful advantage.
Guests will have the opportunity to meet Kevin Goetz, have their books personalized, and ask questions about the filmmaking process, audience testing, and the future of entertainment. Copies of How to Score in Hollywood will be available for purchase.